SONIA RYKIEL

La Démode by Rykiel

Sonia Rykiel gets equipped with DANDY!

Rykielism is the very definition of the influence of the Rykiel family on art and especially on fashion. Rykielism: a women’s movement founded by Sonia Rykiel in 1968, it advocates the liberation of women through sensuality, intelligence and irreverence. Rykielism, the freedom of being yourself, it’s a way of life, chic and off-the-wall. Wherever freedom-loving women exist, Rykielism appears. The Sonia Rykiel stores have chosen OXHOO to equip them with DANDY.

www.soniarykiel.com